Integrated Company Report 2017
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Our strategy at a glance

WE WORK TO SHAPE A FUTURE WORTH LIVING AROUND THE WORLD

We are working with our partners and commissioning parties in both the public and private sectors to enable a future worth living for as many people around the globe as possible. To achieve this, we have devised a strategy focusing on four areas – effectiveness, business development, expertise and alliances, and cost-efficiency – that will ensure our company is fit for the future. Another issue that requires special attention and affects all four of these strategic areas is digital transformation. To reflect this, we developed a Target Image for Digital Change in 2017. This will enable us to strengthen digital innovations in our projects and drive forward the digitalisation of internal company processes. You can find out more in the chapter on ‘Digital transformation’.

2017 was the first year of putting our strategy into practice, and we reached a number of key strategic milestones. A selection of these can be found here:

 

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We meet the expectations of our partners, commissioning parties and shareholder by producing sustainable, measurable and tangible results. We take it upon ourselves to review the effectiveness of our work from a critical perspective, and on that basis scale up proven approaches and good practices and make use of lessons learned.

We develop economically viable business activities together with our commissioning parties. We support the German Government and other commissioning parties in achieving their development objectives. In this context, we see displacement and migration, climate and energy, and security and stabilisation as key themes that we will continue to address through innovative approaches over the coming years.

We mobilise expertise by harnessing the skills and motivation of our staff. Through strong cooperation partners and strategic alliances, we boost efforts for global sustainable development. Together with the private sector, civil society, the scientific and academic community, and local communities, we provide our commissioning parties and partners in project countries with appropriate solutions.

We remain cost-efficient and ensure compliance by using our resources responsibly. Cost-efficiency for us means achieving the most favourable and sustainable cost-benefit ratio in our work.

MILESTONES IN IMPLEMENTATION

EFFECTIVENESS

We meet the expectations of our partners, commissioning parties and shareholder by producing sustainable, measurable and tangible results. We take it upon ourselves to review the effectiveness of our work from a critical perspective, and on that basis scale up proven approaches and good practices and make use of lessons learned.

PRESENTING RESULTS

Measuring the results of our work, presenting them in a transparent way and sharing them with the public is key to our success. For example, how do we contribute to mitigating the effects of climate change and how do we help people find jobs? To answer these questions, we developed a set of indicators, on which our projects provide regular reports. Using a new digital tool, in future we will be able to see at the click of a button what impact our projects are having and how many people we have reached worldwide.

BUSINESS DEVELOPMENT

We develop economically viable business activities together with our commissioning parties. We support the German Government and other commissioning parties in achieving their development objectives. In this context, we see displacement and migration, climate and energy, and security and stabilisation as key themes that we will continue to address through innovative approaches over the coming years.

IMPLEMENTING OUR BUSINESS DEVELOPMENT STRATEGY

We are responding to new trends in our operating environment. To create a portfolio that is fit for the future, we have drawn up a Business Development Strategy that focuses on climate and energy, displacement and migration, and security and stabilisation. Within these areas, we are piloting innovative business ideas, refining our services in cooperation with our commissioning parties, and strategically and systematically expanding our business with new and existing clients.

EXPERTISE AND ALLIANCES

We mobilise expertise by harnessing the skills and motivation of our staff. Through strong cooperation partners and strategic alliances, we boost efforts for global sustainable development. Together with the private sector, civil society, the scientific and academic community, and local communities, we provide our commissioning parties and partners in project countries with appropriate solutions.

DEVELOPING THE HR WORK OF THE FUTURE

Our work is made possible by our staff around the globe. Our new Human Resources (HR) Strategy therefore sets our course for HR work in the future. In 2017, we implemented initial measures to make field assignments more attractive. These include a new digital information platform that our staff can use to find out everything they need to know about living conditions in the countries in which we are active. We have also created new, more flexible working models for German staff based in offices and projects abroad. This will be especially important for our assignments in fragile states.

VALUE FOR MONEY

We remain cost-efficient and ensure compliance by using our resources responsibly. Cost-efficiency for us means achieving the most favourable and sustainable cost-benefit ratio in our work.

MAKING PROCESSES MORE COST-EFFECTIVE AND EFFICIENT

We operate in many countries and across a wide variety of thematic areas. This has led to an increasingly diversified and complex portfolio of services in recent years. To meet the resulting requirements, we have begun to further standardise, professionalise and digitalise key internal processes, such as commission management. We are now gradually introducing a number of new IT solutions to facilitate cooperation. This will allow us to improve not only our cost-effectiveness, but also our efficiency going forward.

Would you like to know more about our corporate strategy? Click here for extensive information on the contents of our strategy architecture: